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ZeroHedge Store: Announcing Rancher-Direct Meats & More In Partnership With The Beef Initiative

Since ZeroHedge launched our online store in December the response has been overwhelming. Not only is your support of our mission greatly appreciated, it's allowed us to expand.

Thanks to RFK Jr.'s "Make America Healthy Movement," people are paying close attention to what they're putting in their bodies like never before - and want to know exactly where their food is coming from.

To that end, ZeroHedge Store is proud to introduce ranch-direct, clean, grass-fed beef and other meats, raised on vetted, independent farms across America, packed on dry ice, and shipped quickly and directly to your door as part of our new partnership with Texas Slim and The Beef Initiative - a key ally in the MAHA movement whose mission is to connect consumers directly to their food. We're proud to join this movement, and we hope you will too.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative
Click to jump directly to our new Rancher-Direct section...

You'll know exactly what you're putting into your body, where it came from, and you'll be supporting a network of independent farmers with high standards who have been crushed under the monopoly on US beef held by four transnational corporations.

Each regeneratively-ranched farm is thoroughly vetted by The Beef Initiative, while community-based microprocessing centers are employed to ensure that your beef - and other meats, are quickly and cleanly butchered, packaged, flash frozen, and ready to ship directly to your door for free.

Pricing: By eliminating links in the chain, we can offer high quality, clean beef and other meats at very reasonable prices, directly from the ranch families that grew it.

*** By purchasing rancher-direct, your support goes straight to family-run ranches.

*** 5% discount for all Beef Initiative subscriptions

Here's The Beef (and more)

We're kicking off our Rancher-Direct program with four independent ranches, along with a NYC-based beef tallow skincare company that sources directly from Redbanks Beef Farm in Virginia.

Ebersole Cattle Co. - Iowa

Located just outside of Kellerton, Iowa, the Ebersoles have been in business since 1998 and specialize in Regenerative Ranching. Their meat is 100% Grass-Fed and Grass Finished, uses no hormones, antibiotics, or mRNA vaccines.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Check out their;

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

  • Prime Berkshire Pork (13-15 lbs); 2lbs thick-cut bacon, 2 thick cut Iowa pork chops, 2 pork steaks, 2lbs ground pork, 2lbs ground sausage, 1lb Chorizo, 1lb maple sausage.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

  • Rancher's Favorites Box - Beef, Pork & Seasonally available Lamb & Whole Chickens. Comes with 2-4 steaks, 3-5 lbs ground meat (beef, sausage or pork - rancher's choice), and 1lb of thick-cut bacon.

Legacy Ranch - Illinois

Offering corn-finished American Wagyu cattle on raised a small 1st generation family-owned ranch in central Illinois which uses regenerative practices. The cattle are pasture-raised with plenty of space to roam, graze, and grow at a natural pace.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Check out their;

  • Wagyu Cattleman's Bundle (15-16 lbs): 1 Ribeye steak, 1 NY Strip steak, 1 Filet Mignon, 1lb of fajita meat, 2-3 lbs of Chuck Roast, 5lb of Ground Beef, 3 burger patties, 4 Brats, and 4 Wagyu Snack Sticks (original, teriyaki, sweet heat, BBQ)

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Beck Ranch - Wyoming

Family-owned in Lonetree, WY, Beck Ranch offers grass-fed, grain-free beef with no added hormones or antibiotics.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Check out their;

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

  • Steak Lover's Bundle2 Filet Mignon steaks | 2 Ribeye or Rib Steaks Steaks | 2 Baseball or Ponderosa Steaks | 2 New York Strip Steaks | 2 Top Sirloin Steaks

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Miller Bison - Nevada

Located in Eureka, Nevada, Anthony and Benita Miller have over 130 bison on their 320-acre farm which uses regenerative agriculture practices.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Check out their;

  • Complete Bison Box; 2-4 steaks (Rancher's choice of: Ribeye, Tenderloin, NY Strip, Top Sirloin, Flat Iron, Skirt and more), 2-3 lbs slow-cook cuts (roasts, short ribs, stew meat), and 4-6 lbs of Ground Bison. 

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Born To Be Free - New York, Tallow sourced from Virginia

Nadja and John Scavone have produced a collection of non-toxic, chemical-free skincare products using the finest, regeneratively-sourced ingredients using grass-fed tallow.

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

Check out their;

  • Cattleman's Skincare Collection; Sandalwood Body Butter (4oz), Sandalwood Tallow Soap Bar (4.5oz), Sweet Almond Body Butter (2.5oz), Coconut Vanilla Lip Balm (.3oz)

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

zerohedge store announcing rancher direct meats more in partnership with the beef initiative

From Texas Slim, founder of The Beef Initiative: "This partnership with ZeroHedge isn’t just a media alignment—it’s the signal fire. American ranchers are reconnecting with the people they feed, not through policy or permission, but through proof of work. We’re laying the foundation for a sovereign food system—local, durable, and built on trust. Every box you buy keeps a rancher on the land and a way of life from disappearing."

SHOP HERE

Authored by Tyler Durden via ZeroHedge May 2nd 2025