Dunkin’, Charli D’Amelio release scrunchies, onesie in new merch line
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Charli D’Amelio’s partnership with Dunkin’ now includes more than just coffee.
On Tuesday, Dunkin’ released a line of merchandise with D’Amelio, a 16-year-old TikTok star, who already has two signature drinks with the coffee chain.
The limited-edition Charli x Dunkin’ line includes a onesie, a set of scrunchies, shoelaces, a tumbler, an iPhone case, a keychain and a cold brew tap, according to the website.
The items range in price from $16 for the keychain, scrunchies and two pairs of shoelaces, to $100 for the cold brew tap.
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According to Dunkin’s announcement, the merchandise will only be available while supplies last.
TikTok star Charli D'Amelio and Dunkin' released a new line of merchandise earlier this week. (Dunkin' Media Relations)
"Our fans can’t get enough of the genuine love between Charli and Dunkin’, so creating the Charli x Dunkin’ merch collection felt like the perfect next step in our relationship," Kemma Kefalas, Dunkin’s brand engagement manager said in a statement. "This collection is our way of sprinkling more Charli and Dunkin’ love onto our fans."
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D’Amelio -- who has more than 111.7 million followers on TikTok -- teased the release of her merch with a video on the platform, showing her wearing the Dunkin’ onesie.
@charlidameliomy @dunkin obsession...but make it merch!! coming tomorrow 3/30, 3pm est🧡 shopdunkin.com ##ad
♬ original sound - charli d’amelio
Since she posted it on Tuesday, the clip has been viewed more than 15.4 million times.
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D’Amelio first partnered with Dunkin’ in September 2020 for the release of a signature drink with her name.
