AMC Movie Theaters to Host Screenings of CNN Election Night Coverage
AMC theaters is teaming up with CNN to broadcast the news channel’s election night news coverage at 50 theaters in 25 cities nationwide.
“The 2016 Presidential race has generated record-setting viewing on television and online, and we’re excited to have CNN bring the culmination of the race to the big screen,” said Elizabeth Frank, Executive Vice President and Chief Content & Programming Officer for AMC Theatres.
“On election night, as Americans gather in their communities to watch the conclusion of this historic election, we recognize that Democrats want to cheer with fellow Democrats, and Republicans cheer with fellow Republicans, so we’ve designated ‘Blue’ and ‘Red’ theatres in each participating market,” Frank added.
Member’s of the theater chain’s “Stubs” rewards program will be allowed to invite two guests each screening location. AMC Stubs members and their guests will be able to choose to watch live coverage in select “red” and “blue” theaters for Republicans and Democrats, respectively.
The Kansas-based company used voter registration data to distinguish and designate “blue” and “red” theaters, according to Deadline.
Participating cities include Jacksonville, Miami, Orlando, Atlanta, Boston, Baltimore, Philadelphia, Phoenix, Seattle, St. Louis, Los Angeles, and New York.
The chain says guests won’t be turned away due to their political affiliation.
In August, AMC Theaters hosted former NSA analyst-turned fugitive Edward Snowden live in the U.S. via satellite (in Moscow) along with director Oliver Stone (live from NYC) for a special one-night event ahead of the highly anticipated biopic Snowden.
After its acquisitions of Carmike Cinemas in the United States and Odeon & UCI Cinemas in Europe are finalized, AMC is set to become the largest theater chain in the world.
The broadcast of CNN election night coverage will begin at 7 p.m. EST.